Lamborghini struggling? | Beyond the KM

This entry was posted on Monday, November 10th, 2008 at 2:43 am

Lamborghini struggling?

 

Well, the world’s largest Lamborghini dealership has closed this year as well as the largest Chevy dealer.

Orange County Lamborghini apparently closed its doors, though the site remains: LAMBORGHINI ORANGE COUNTY

According to Leftlane New the company’s management struggled, despite the dealership being quite successful with some exclusive clientele for which most luxury goods makers would kill. It’s unclear which part of the family business is failing, however, as Vik is the property owner, but the dealership owners are actually Nora, Sossi, and Astrid, his sisters. One possibility is that cash flow is weak following the 2007 purchase of an Audi-VW dealership in Santa Ana. Either way, the business lesson to be learned is that cash flow is not safe in the down economy.

“Times are tough for the world’s automakers, which means dealers are having a rough go of it, too. The world’s largest Chevrolet dealer was forced to close its doors earlier this year, but the economic downturn and credit 

crunch isn’t just reserved for the more mundane brands as the world’s largest Lamborghini dealership has officially closed its doors. 

Located in Santa Ana, California, Orange County Lamborghini – the world’s largest Lamborghini dealer by 

volume – has shut down its operations. Thanks to its close proximity to Tinsel Town and celebrity customers like Kobe Bryant, Orange County Lamborghini routinely accounted for about 10 percent of Lamborghini’s annual sales. 

According to Pietro Frigerio, COO of Lamborghini America, Orange County’s problem wasn’t related to sales, but rather to some of the owner’s other business ventures. No word on what else owner Vik Keuylian had gotten himself into. 

Lamborghini is now scrambling to fill the massive void left by Orange County’s exit, both on the retail and service sides.”

 

http://www.leftlanenews.com/worlds-largest-lamborghini-dealer-shuts-its-doors.html

Powered by Gregarious (42)
<%SHARE%>

Leave a Reply

You must be logged in to post a comment.


Socialized through Gregarious 42