Archive for March, 2011

LOTW: The 911′s Savior

Sunday, March 27th, 2011

Mr. Peter Schutz, former CEO Porsche

9 Magazine has come up with a great new interview with former Porsche CEO Peter Schutz.

The interview describes Schutz’s time at Porsche and how he ended up at the helm.

He describes how he revived the fabled 911 model, and the team he assembled to do that. From a business standpoint, he discusses the organizational challenges, and the way they used motor sport to build the brand.

Most interestingly is in this interview is his interaction with Ferry Porsche. He describes his daily interactions with the iconic man. That alone makes the article worth reading.


VOTW: The Lamborghini Aventador growls to life

Sunday, March 20th, 2011

This video is of the new Lamborghini Aventador. The engine starting sounds like nothing we’ve heard before in the auto industry.

My neighbor has this rusty old Chevy pickup truck from like 1950, and every time he starts it, my house shakes. I would love to exact revenge every morning by starting this beast:

Upping the ante: Striking out in Sin City with the BMW 135i

Sunday, March 13th, 2011

This is a shameless plug…

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My mother suffers from what I call “look-aholism.” That is, she sees a car on the road, develops an attachment over time, until finally, something catastrophic happens with her current car and she is induced into buying a new one. So recently, I flew up to the Vegas and picked up a heavily optioned BMW 135. For about $50,000, you too can “steal” a fully optioned 135i coupé.

Normally, the drive back from Vegas is fraught with traffic and hung-over gamblers, but I opted for the safer route through Flagstaff. Golden Earring’s Radar Love blasting from my iPod, veins coursing with Red Bull, the late-night drive back from the City of Lost Wages over the Hoover Dam, down through the Arizona Mountains, and into the Valley of the Sun was an unforgettable experience. The 135i with 300-HP easily blew by every car on the highway, and made the trip on less than a tank of petrol. Some love the styling while others blast it for looking too “Bangled,” but know this: whether you are blasting by a Porsche or dicing corners faster than an Audi TT-S, for the smile on your face, no car pays off like the BMW 1er.

LOTW: Trade Porsche

Sunday, March 13th, 2011

If you’re looking for a used Porsche, Trade Porsche, can be a really useful site with which to start. It offers a ton of parameters for searching. Give it a whirl!

VOTW: Google’s autonomous autocross

Sunday, March 13th, 2011

I have to admit it, while the Toyota Prius is nothing much to drive, there are a few interesting applications of its technology. Most notably, Google has been testing the autonomous vehicle for some time now. They have racked up over 100,000 miles during testing on city streets.

Anyway, check out what Google is bringing to the world of weekend auto racing.

VOTW: The future of parking?

Monday, March 7th, 2011

There’s a German company called Wöhr that makes some really cool and intelligent parking systems. A lot of their systems are fully automated and a lot like parking with a valet – except this valet isn’t like likely to jaunt around town in your Lamborghini.